Online Catalogue Manager – Customer Catalogues (OCMcc)

OCM is a user-friendly Web Site Building "TOOL" that allows you “complete in-house control of your Internet Web System”. Manage your own marketing web pages, Internet Company Catalogue and Internet Customer Catalogues with little training and no programming skills. Skilled programmers using OCM can reduce programming time up to 80%. Change your web site, add or change products, pictures, descriptions and pricing from any location as long as you can get on the Internet! Do Marketing, Sales, Quotes, Ordering and E-commerce.

View general features of OCM

An OCM Customer Catalogue displays a set of products to your customer on your OCM e-commerce website. You can create different customer catalogues that are tailor-made for each of your customers. You can give each customer a different login password, which they will use to access their own catalogue, OR you can have a direct link into a customer catalogue with no passwords.

View features for OCMcc packages

A customer catalogue consists of a set of products, which are organized into categories. For each product, the following information is displayed to your customer:

Product name Product picture Price structure SKU Product description

Features of the products Options available Product sizes and any other information you want

The customer can click on the product picture to view a page with a larger picture on it. Sometimes this page will also have more information for the customer. The customer can then select items to purchase, generate a quote, use web forms to order the items. Our sites use bank-level security.

With little effort on your part, you can quickly make a custom catalogue for each of your customers. Each customer catalogue contains a set of products from your company’s main catalogue.

You can easily tailor each customer catalogue to the individual needs of your customers. You can display a different set of products from your company catalogue to each customer. You can arrange and group the products differently. You can give different price structures to different customers.

Example: Suppose A Corp. and B Corp. are both customers of yours. You know that A Corp. employees buy more clothing than all other promotional products combined. You also know that B Corp. employees tend to be avid golfers and the company even has its own annual golf tournament. You will want to display all clothing and wearable merchandise most prominently in your A Corp. catalogue and golf-related merchandise most prominently in your B Corp. catalogue. Also suppose that A Corp. is a much larger customer than B Corp. You may want to give A Corp. somewhat lower prices to help retain them as customer, knowing that with the volume they order, you can afford a slightly smaller profit margin because the volume makes up for it. However, you cannot profitably lower the prices for B Corp. In this case, you can simply set different price structures for each customer catalogue on your website and make them password protected so your customers will not see each others’ prices.

Another way to use the online Customer Catalogues is in conjunction with a phone call to sell your products. You can talk to your customer and tell them about your products while your customer sees the products in your online Customer Catalogue. For example, you could recommend products and help your customer find them on your website.